UBEX ICO Report

GLOBAL DECENTRALIZED AI ADVERTISING EXCHANGE

Token-Sale21st May 2018 – 13th August 2018
Websitewww.ubex.com
CountrySwitzerland
Bitcoin Talkhttps://bitcointalk.org/index.php?topic=3393244
ICO Listinghttps://www.coinschedule.com/ico/ubex-token#event3501
Whitepaperhttps://www.ubex.com/wp/Ubex-Whitepaper-en.pdf?9545
Project Concept 
UBEX is a global decentralized advertising exchange, operating fully on the basis of neural networks with the use of blockchain and smart contracts. Advertisers can automatically purchase ad slots using the Ubex system. Payment is made upon fulfillment of targeted actions by users. Procurement of advertising takes place in real time using programmatic technology on the basis of neural networks with the application of smart contracts.
Project Purposes
UBEX's purpose is to create a global advertising ecosystem with a high level of mutual trust and maximum efficiency. Where advertisers can automatically purchase ad slots using the Ubex system.
UBEX aims to combine artificial intelligence and advertising in a global, decentralized advertising exchange. They aim to use AI to solve a number of major problems in today’s advertising industry.
UBEX believes internet users are being subjected to increasingly worsening advertising conditions. They’re facing scams through advertisements. They’re viewing irrelevant or annoying advertisements. And they’re not being compensated for their contributions to the ecosystem. This is why they present the UBEX project - a global, decentralized exchange of programmatic advertising based on neural networks and smart contracts.
UBEX wants to allow publishers and advertisers to securely interact with each other without the use of a middleman – even when the two parties have no reason to trust each other. To do this, UBEX will use neural networks and accumulated data to select the most relevant advertising content at any given moment in time to a particular user, maximizing the probability of obtaining desired results. They also have a reputation system and smart contract system to provide secure P2P transactions.
UBEX will replace middlemen with blockchain technology. That means there are no layers between advertisers and publishers.
They will use smart contracts to allow publishers and advertisers to interact directly with each other. Publishers can earn more money while advertisers can lower unnecessary transactional costs.
They make it easier for publishers to tokenize ad slots. Publishers can post statistics from their websites online, making it easier for advertisers to choose high-performing websites for their next ad campaign.
UBEX will have a multi-layered reputation system that rates advertisers and publishers. This reputation data will be stored in the blockchain along with the full history of the individual’s operations.
UBEX describes its model as a “pay per result” model. Using blockchain technology, they will pay based on each blockchain-verified results.
Advertisers can spend UBEX tokens from their account balances to access the smart contract and make deals with publishers. UBEX tokens are ERC20 tokens on the Ethereum blockchain.

The purpose of the project with examples
Automate the interaction of advertisers ’offers and publishers’ websites. Using neural networks and accumulated data, select the most relevant advertising content to a particular user, maximizing the probability of obtaining desired results.
Significantly reduce commissions by removing the middlemen. Eliminate all indirect links between advertisers and publishers by applying smart contracts for all types of tracking, thereby increasing the economic efficiency of cooperation.
Create an opportunity for publishers to tokenize ad slots. Using all available statistics from advertising websites and participants within the exchange, provide a forecast of potential earnings and an opportunity to collect it in advance if the reputation is high enough.
Develop a multi-layered system of platform participant reputation rating. Implement a system of rating advertisers and publishers, which will be stored in the blockchain along with the full history of their operations, to prevent fraud and to enable a mechanism of dealing with the most trustworthy partners.
The Technology
The system core named Advanced Decentralized Advertising Marketing (ADAM) is responsible for making the decision to display advertising materials. This decision is based on the data stored in the blockchain as well as on the model data of the neural network stored internally.
The main features of the system can be explained on the life cycle of a widget that promotes a car insurance service – from (1) the advertiser’s, (2) the publisher’s and (3) the user’s perspective respectively.
Advertisers: Problem & Solution
Advertisers lose money on every attracted buyer because of the traditional approach to advertising purchases. In most cases, advertisers are forced to incur excessively high costs to attract buyers for three reasons:
1. High Commissions
2. Click Fraud
3. Inefficient Targeting
Publishers: Problem & Solution
Publishers are not getting enough revenue from their advertising slots because of a suboptimal sales system. There are several barriers that prevent publishers from maximizing revenue and contributing more funds in the growth of user engagement.
Token InfoInvestment Info
Token: UBEXAccepting: BTC, ETH, LTC, NEO, BCH, DASH
Platform: EthereumDistributed in ICO: 72%
Type: ERC20Soft Cap: 4,000 ETH
Price in ICO: 1 UBEX = 0.00001 ETHHard Cap: 24,000 ETH
Total Supply: 4,000,000,000 UBEX
Bounty: Available
Know Your Customer (KYC): YESMinimum Investment: 0.01 ETH
Unsold Tokens: Will Be BurnedWhitelist: NO
Bonus System
Bonus on May 21st - May 27th: 20% Bonus
Bonus on May 28th - June 3rd: 18% Bonus
Bonus on June 4th - June 10th: 16% Bonus
Bonus on June 11th - June 17th: 14% Bonus
Bonus on June 18th - June 24th: 12% Bonus
Bonus on June 25th - July 1st: 10% Bonus
Bonus on July 2nd - July 8th: 8% Bonus
Bonus on July 9th - July 15th: 6% Bonus
Bonus on July 16th - July 22nd: 4% Bonus
Bonus on July 23rd - July 29th: 2% Bonus
Token Distribution
Distributed to Community: 72.00% (2,880,000,000 UBEX)
Team & Advisors (1 Year Lock-Up): 15.00% (600,000,000 UBEX)
Reserve: 10.00% (400,000,000 UBEX)
Bounty (1 Month Lock-Up): 3.00% (120,000,000 UBEX)

Roadmap 
Q4 2016Creation of an advertising platform for promoting Payday Loans.
Q1 2017Development of integration tools to link marketing campaigns with publishers, websites.
Q3 2017Introduction of an API interface for use by publishers to register advertising space.
Q4 2017Addition of new types of advertising tools and customization of widgets.
Q1 2018Introduction of advertiser auctions.
Apr 2018Development of the exchange smart contract prototype for the storage of basic information.
May 2018The launch of the desktop and mobile Alpha versions of the Advertiser application.
Aug 2018The launch of the desktop and mobile Alpha versions of the Publisher application.
Oct 2018Development of the system’s neural core prototype.
Nov 2018Introduction of smart contracts capable of storing neural network in the blockchain.
Dec 2018Introduction of an API prototype for sharing training data in exchange for rewards.
Jan 2019Launching of the Beta versions of Advertiser and Publisher applications.
Mar 2019Releasing of the initial versions of applications and smart contracts.
Articles and Researches
https://bitcoinexchangeguide.com/ubex-token-ico/
https://bitmakler.net/ubex-token-ico-decentralized-blockchain-ai-advertising-exchange__news_334902
https://coin5s.com/content/ubex-presents-d10e-conference-seoul
https://www.coinschedule.com/blog/how-ubex-ai-algorithm-improves-targeting/
https://myicoreviews.com/pr-how-ubex-uses-blockchain-to-disrupt-the-advertising-market/
http://iconewsdesk.com/news?article=10709
https://www.ccn.com/how-blockchain-and-ai-are-changing-the-digital-advertising-landscape/
https://www.entrepreneur.com/article/312231
https://news.bitcoin.com/pr-how-ubex-uses-blockchain-to-disrupt-the-advertising-market/?utm_source=PR%3A%20How%20Ubex%20Uses&utm_medium=telegram&utm_campaign=Telegram%20Channel
Partnerships
For More Information
Please visit https://www.coinschedule.com/ico/ubex-token
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ICO Reports
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